Grow Your Legal Practice
With Digital Marketing StrategiesSee Case Studies
Establishing your law firm as an authority in your specific line of law practice is more important than ever. Marketing your law firm will put you ahead of competitionin order to get more qualified cases knocking on your door. Attorney marketing will improve your reputation and make your law firm the first choice for clients that need your services.
Alecan Marketing will drive qualified leads to your law firm through a number of marketing strategies. We conduct thorough research and use data and analytics to dive deep into your practice to bring your law firm qualified leads through SEO, paidmedia ads, content marketing, retargeting, and website conversion optimization.
“The team of Alecan did a fantastic job enhancing our law firms internet presence as we get new leads on daily basis. Their professionalism and attention to detail exceeded our expectations.
I don’t think we can find a service better than Alecan.
– Michael, Director of Operations at Gomez Law Firm
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Having a well designed website, positive reviews, and strong web presence will impact your law firm. The overwhelming majority of potential clients use online search when it comes to legal matters.
Let our team of experts at Alecan Marketing Solutions build your online image and bring you more qualified leads.
Effectively Delivered Over 25,000 Leads To Our Clients in the Last 2 Years Alone
- Discovery & Research
- Strategic Planning
- Launch & Evaluation
- Engagement & Conversion
- Management & Optimization
As a company that offers 24/7 emergency services, Pro Restoration company needed a high-positioned search presence in order to compete with the franchises that surround them and have compelling call-to-action messages, so that their potential customers could quickly find and reach them in the event of a disaster.
In order to meet our goals we used a cross-channel approach consisting of:
- Website Redesigning
- Search Engine Optimization
- Paid Search Ads
- Content Marketing
Pay Per Click (PPC) Marketing
One of the best ways to earn early, qualified traffic leads is to use paid search ads through search engines such as Google. Paid search ads will position your law firm right at the top of a client’s web search for specific keywords related to your practice. Positioning yourself at the top of the search significantly increases the chances of the user clicking through to your website.
Attempting to manage your own Paid Ads to save money will actually cost more marketing budget dollars due to a lack of knowledge and experience. Most importantly, you will be missing out on potential new clients through improperly run paid campaigns.
Google Paid Search Ads
The majority of your potential clients will begin their search for a law firm or attorney through search engines. Paid search ads will put your firm at the top of their search when they look for your service. These leads are more qualified because they are ACTIVELY searching for your type or law practice or service. Our team consistently analyzes data to adjust your search ad campaigns to improve your cost per click and to maximize your conversion rate.
Google Remarketing Ads
Remarketing ads are banner ads that are shown on Google’s network of websites to users that have already visited your site. By retargeting them you get to consistently show your message which can increase conversions. The Marketing Rule of 7 states that a prospect must “hear” your message at least 7 times before committing to a acquire your product or service
Which Services Are Right for You?
The right digital marketing campaign for law firms and attorneys requires a multi-channel approach. The more proper channels your law practice is able to implement, the more touch points you create for potential clients. Some of the idealstrategies for this industry are search engine optimization and paid advertising suchas search ads and Facebook ads. Our team of designers, developers, writers, and SEO experts can build a successful marketing campaign for your firm.
At Alecan, we look at the whole picture and constantly innovate, because that’s the only way to win.Work With Us See Case Studies
Industry Trends & Insights
The latest digital marketing tips for law firms.
Internet Marketing For Law Firms & Attorneys Who Practice In:
- Civil Litigation
- Criminal Defense
- Digital Media & Internet
- Employment & Labor
- Family Law
- Finance & Securities
- Intellectual Property
- General Practice
- Medical Malpractice
- Mergers & Acquisition
- Personal Injury
- Professional Responsibility
- Real Estate
- Workers Compensation
- Industry Leaders In Digital Marketing
- Creative And Effective In Design And UX
- Content Marketing Professionals
- Search Engine Optimization Experts
- Constantly Researching New Strategies
- Social Media Marketing Managers
- Engaging And Creative Copy
- Testing Across Multiple Devices
- Visually Appealing Websites
- Relevant Data Collection And Research
- Customized Digital Strategies And Design
- A and B Testing
- Excellent Care And Customer Support
OUR APPROACH TO GROWING BRANDS
- Drive Qualified Traffic To Your Website
- Convert Visitors Into Leads And Customers
- Generate Brand Loyalty And Repeat Business