Digital Marketing For Medical & Healthcare Industry

Committed for clients to grow their healthcare & medical practice by cost-effectively attracting more patients

Medical & Healthcare

Having a strong image for your medical and healthcare practice is vital to helping your business grow. It’s imperative that your medical website design portrays your practice exactly as you want potential clients to see you. Having innovative website design is just one aspect of growing your practice. It’s important to implement marketing for healthcare and medical websites. Healthcare marketing is a strategy that we have seen grow and bring positive results to clients. At Alecan Marketing, we have a track record with medical practice marketing that is proven to help your practice grow. We use in-depth research and analytics for the basis of our SEO, content marketing, paid search ads, and social media marketing.

Grow Your Medical & Healthcare Practice

With Proven Digital Marketing Strategies

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“These guys are the most professional marketing team anyone can work with.

They exceeded our companys expectations in every way, and opened doors for us we never thought would exist.

– Alen, Co-Founder at Pure Touch Laser Center

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$1,000 in online advertising could be the difference between a busy season and a quiet one.

Effectively Delivered Over 28,000 patients To Our Clients in the Last 2 Years Alone

Our Healthcare Marketing Strategies And Approach

In order to better serve our healthcare clients we have developed a medical marketing strategy that dives deep into what works for your potential clients. We start with comprehensive research and data analysis to better understand your client. This information is the basis of our medical website design and medical practice marketing. While your campaigns are running and your website is receiving traffic, our team of experts consistently analyzes data to ensure qualified leads are landing on your website and converting into patients.

  • Discovery & Research
  • Strategic Planning
  • Creation
  • Development
  • Launch & Evaluation
  • Engagement & Conversion
  • Management & Optimization

Case Study

Pure Touch Skin Center originally approached our team to handle their social media services alone, but they loved our work, care, and results so much that they quickly brought us on board to take over their entire digital marketing plan. Among other things, we brought their social media and content marketing to life, and got them top ranking in the search engines.

Pure Touch Laser

Although Pure Touch is a local business, their industry is highly competitive, so one of the most important goals was to gain loyal customers for them.

What began as a smaller and more specific service for them ended up transforming into a fully-developed marketing strategy that has increased their customer engagement and leads significantly by using a cross-channel approach consisting of:

  • Social Paid Advertising
  • Website Redesigning
  • Search Engine Optimization
  • Content Marketing
  • Email Marketing
  • Conversion Optimization
View Case Study
Pure Touch - Med Spa Marketing Case Study

Medical Practice Website Design

Your website design is crucial to your medical practice’s image. It is the first thing a potential patient sees and helps to instantly form an opinion. Creating a positive perception about your practice goes a long way into gaining qualified leads. At Alecan we monitor the daily traffic that visits your website and continuously make adjustments to improve conversion optimization. This is an all-encompassing approach that requires consistent data analysis of your target audience, strategy testing, and staying up to date on trends in your market. Every minute detail of your website must be precisely placed and tested by us for your practice to thrive.

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SEO Service For Medical & Healthcare

Search engine optimization is a long-term investment for your medical practice. The majority of patients will conduct research on a search engine and how high your medical website is ranked helps play a factor in gaining qualified leads. The difference in your website moving up just one position in a search is exponential. There is a complete science behind SEO and our team of experts has years of experience in understanding it and implementing it for clients. Investing in SEO will pay off for years and continuously drive the right kind of traffic to your website.

The Benefits of SEO

  • A cost effective and sustainable strategy
  • Generates traffic to your site
  • Increases your firm’s local visibility online
  • Increases brand awareness
  • Provides information on how your website is being searched for, found and used by prospects, clients and/or colleagues

Paid Search Ads (PPC) Marketing

Paid Per Click ads, also known as PPC, will help to position your website at the top of a potential patient’s web search. The overwhelming majority of a patient’s research begins by using a search engine. Having an appealing ad will increase the chances of a patient clicking through to your website and turning into a qualified lead. PPC ads are a great way to drive early traffic to your website. Alecan has an expert team to develop and design the right campaign to bring your practice’s website traffic.

Doctor, Dentist, Surgan

Medical & Healthcare Businesses We Work With

  • Chiropractors
  • Dentists
  • Massage Therapists
  • Medical Clinics
  • Medical Spas
  • Optometrists
  • Physical Therapists
  • Plastic Surgeons
  • Radiologists
  • Skin Centers
  • Surgeons
  • Urgent Care Clinics

Medical & Healthcare Marketing Agency

Building a reputation in the healthcare and medical field can take years of hard work. However, hard work alone can only take your practice so far. Partnering with your own personal healthcare digital marketing agency like Alecan can help you reach your practice’s goals. Securing our services will cost your practice a fraction of what it would cost to hire just one employee to complete our services. With Alecan you will get your own personal team of industry experts to properly maximize your online presence and improve your return on investment.

Your patients spend time researching who they believe is right for them. You should take the same approach for your practice. Allow Alecan to build and strengthen your digital footprint while you are busy taking care of your patients.

  • Industry Leaders In Digital Marketing
  • Creative And Effective In Design And UX
  • Content Marketing Professionals
  • Search Engine Optimization Experts
  • Constantly Researching New Strategies
  • Social Media Marketing Managers
  • Engaging And Creative Copy
  • Testing Across Multiple Devices
  • Visually Appealing Websites
  • Relevant Data Collection And Research
  • Customized Digital Strategies And Design
  • A and B Testing
  • Excellent Care And Customer Support

OUR APPROACH TO GROWING BRANDS

  • Drive Qualified Traffic To Your Website
  • Convert Visitors Into Leads And Customers
  • Generate Brand Loyalty And Repeat Business

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